Developing a Brand Strategy for Malaysia’s Maritime Industry

Category
Events
Date
2017-07-13 - 2017-07-14
Venue
MIMA Seminar Room - Maritime Institute of Malaysia, Unit B. 06-08, 12, Jalan Yap Kwang Seng, 50450
Kuala Lumpur, Malaysia
Telephone
03-21612960
Email
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This workshop is organized on behalf of the Ministry of Transport as part of the Ministry’s efforts in continuation with the Malaysia Shipping Master Plan (MSMP) Lab Engagement in October 2016.

The outcome and deliverables of the workshop is a brand strategy developed and agreed to by representative key stakeholder groups in the maritime industry.

The brand strategy will be presented during World Maritime Day, 5 & 6 September 2017 in conjunction with the official launching of the MSMP.
Participation is by invitation only.

For more information, please contact:
Ms. Amy Aai Sheau Ye
Senior Reseacher
Centre for Ocean Law and Policy
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All Dates

  • From 2017-07-13 to 2017-07-14



Hubungi

Alamat:
B-06-08, Megan Avenue II
12, Jalan Yap Kwan Seng
50450 Kuala Lumpur, Malaysia

Telefon:
(603) 2161 2960

Faksimili:
(603) 2161 4035

E-mel:
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Jumaat, 15 November 2019 00:57

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